Effie Lai-Chong Law

is a Lecturer at the Department of Computer Science at the University of Leicester (UK) and a visiting Senior Research Scientist of ETH Zürich (Switzerland). She obtained her PhD in psychology from the University of Munich (LMU), Germany. Her research domains are human-computer interaction (HCI) and technology-enhanced learning (TEL) with a specific focus on usability and user experience design and evaluation methods. Effie is serving as an editorial board member of the journal “Interacting with Computers” (Elsevier). She has been chairing two COST Actions 294-MAUSE “Towards the Maturation of Usability Evaluation” and IC0904-TwinTide “Towards the Integration of Trans-sectorial IT Design and Evaluation” in which leading HCI experts from more than 20 European countries have been involved. Besides, she has been a work package leader in other international and national research projects on a range of topics in HCI and TEL, including UNIVERSAL, PROLEARN, iCamp, MerLab, 80Days, iCOPER and ROLE. She has mainly been responsible for applying the user-centred design approaches for the design and evaluation of digital infrastructures.